1. A provider or vendor of floral or ornamental products or services engages in a “deceptive trade practice” if the provider or vendor misrepresents the geographic location of its business by listing:

(a) A local telephone number in any advertisement or listing unless the advertisement or listing identifies the actual physical address, including the city and state, of the provider or vendor’s business.

(b) An assumed or fictitious business name in any advertisement or listing if:

(1) The name of the business misrepresents the provider or vendor’s geographic location; and

(2) The advertisement or listing does not identify the actual physical address, including the city and state, of the provider or vendor’s business.

2. The provisions of this section do not apply to:

(a) A publisher of a telephone directory or any other publication or a provider of a directory assistance service that publishes or provides information about another business;

(b) An Internet website that aggregates and provides information about other businesses;

(c) An owner or publisher of a print advertising medium that provides information about other businesses;

(d) An Internet service provider; or

(e) An Internet service that displays or distributes advertisements for other businesses.

3. This section does not create or impose a duty or an obligation on a person other than a vendor or provider described in subsection 1.

4. As used in this section:

(a) “Floral or ornamental products or services” means floral arrangements, cut flowers, floral bouquets, potted plants, balloons, floral designs and related products and services.

(b) “Local telephone number” means a specific telephone number, including the area code and prefix, assigned for the purpose of completing local telephone calls between a calling party or station and any other party or station within a telephone exchange located in this State or its designated local calling areas. The term does not include long distance telephone numbers or toll-free telephone numbers listed in a local telephone directory.

(Added to NRS by 2013, 1030)