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24-A §5056. Standards for marketing

24-A ME Rev Stat § 5056 (2019) (N/A)
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§5056. Standards for marketing

Every insurer, health care service plan or other entity marketing nursing home care, home health care or long-term care insurance coverage in this State, directly or through its producers, shall:   [PL 1997, c. 604, Pt. D, §7 (AMD).]

1.  Policy comparison.  Establish marketing procedures to ensure that any comparison of policies by its agents or other producers is fair and accurate;

[PL 1991, c. 200, Pt. C, §3 (NEW).]

2.  Excessive insurance.  Establish marketing procedures to ensure that excessive insurance is not sold or issued. The procedures must include a specific standard for persons covered by Medicaid;

[PL 1991, c. 200, Pt. C, §3 (NEW).]

3.  Replacement policy.  Establish marketing procedures that set forth a mechanism or formula for determining whether a replacement policy or certificate contains benefits clearly and substantially greater than the benefits under the replaced policy; and

[PL 1991, c. 200, Pt. C, §3 (NEW).]

4.  Compliance procedures.  Establish auditable procedures for verifying compliance with the standards set out in this section.

[PL 1991, c. 200, Pt. C, §3 (NEW).]

SECTION HISTORY

PL 1991, c. 200, §C3 (NEW). PL 1997, c. 604, §D7 (AMD).

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