40-113. Consumer outreach and education

A. In order to transition to competition for electric generation service, the commission's authority is confirmed to develop and oversee a comprehensive public education program regarding electric generation service competition. The program may do the following:

1. Educate retail electric customers about the changes in the electric industry.

2. Provide retail electric customers with accurate and unbiased information so that retail electric customers may make informed choices when participating in the competitive electric generation service market.

3. Encourage public participation in the decision making process relating to establishing a competitive electric industry.

B. The commission may work with interested parties, including community based consumer advocate organizations, to develop and implement an outreach and education plan. This plan may include:

1. The dissemination of information by interactive approaches, brochures or other written materials and mass media outlets.

2. An explanation in clear and plain language of the basic concepts of competitive electric generation service including the following issues:

(a) The effects of competitive electric generation service on retail electric customers and consumer programs.

(b) The basic responsibilities and risks retail electric customers assume with competitive electric generation service.

(c) The basic criteria for selecting a retail electricity supplier or provider of other services.

(d) Where the retail electric customer can find information on consumer protection, customer complaints and dispute resolution programs.

(e) The resources available for additional information including a toll free telephone number.

3. Publicized public forums conducted in several geographical areas of this state to obtain public input and provide opportunities for exchange of questions and answers.

4. Targeted efforts to reach rural, low income, elderly, non-English speaking, persons with disabilities, minorities and at-risk populations.